![]() ![]() If you click on unsubscribe, you can unsubscribe from promotions from that vendor specifically. You just have to do so from the emails themselves.Īt the bottom of any Square vendor marketing email, there’s an option to unsubscribe or manage preferences. A Square representative told me that while the company has discussed making such an account page for customers, the team has no plans to roll one out. I searched for my Square account profile page, where I figured Square would keep track of my activity and transactions, and where I might be able to unclick a box to opt out of this spamming. I just want the choice to opt out-and I want to know when I opted in.Īfter the most recent missive from the grilled cheese truck-“Forget the long line and dine with us again!”-I decided I’d had enough. I’m not against earning small businesses money, nor am I immune to the lure of the well-crafted email promotion. "On average, Square Marketing programs generate more than $10 in sales by our sellers for every $1 in spend, and Square Loyalty programs result in a 70 percent increase in buyer visit frequency,” reads the company’s Q2 shareholder letter from 2017. Square says its automatic marketing makes vendors money. This is one of the perks Square offers small business-without having to invest in massive direct-to-consumer marketing infrastructure, indie vendors can reach their audience. In order to send out promotions to Square customers, vendors pay a small fee. This is a very intentional business decision, one Square touts to its vendors as a way for them to get extra business and make more money, capitalizing on the scale and reach of Square’s email lists to market directly to their customers without much hassle. Once I entered my email, my credit card was linked to my email, and my email served as consent to put me on the list of every Square vendor I visit using that credit card. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |